The Best Marketing & Communications Podcasts

Mat Zucker’s ever-changing fickle audio picks

As you may know, I’ve been involved in podcasting since the very first wave. I admire—and try to keep up with—the evolution of the industry and its content. Since I also work in marketing and communications, I’m constantly trying, dropping, and re-trying shows as well as guiding their development and launch.

Here’s an ever-growing list with my picks across news and research, trends, leadership, creative, PR and content. Please share ideas and your picks as well.

NEWS & RESEARCH

Behind the Numbers (eMarketer): I’m addicted to this show for its research highlights, expert analysis, and playful tone. There’s regular focus on streaming platforms, retail and several other cousin shows.

The BeanCast Marketing Podcast: Every week, Bob Knorpp puts out an entertaining and insightful take with a 3-person panel’s take on the latest news in advertising and digital marketing. He even lets me on the show occasionally as a panelist.

TRENDS

Champions of Growth (ANA): Focus on the CMO growth agenda, produced by the Association of National Advertisers. Recent topics include community powered marketing, ageism, and B2B advertising. The ANA also has several other shows, including Marketing…