Marketers Mark Pride With Creativity, Variety, and Technology

Photo by Jonathan Kemper on Unsplash

Brands marketing during Pride has come a long way from print ads indicating support for gay and lesbian employees. When I started in advertising in the 1990s, it took my breath away simply to see an ad in The Advocate from American Airlines recognizing that: one, gay employees exist; and two, that the company actually supported them with protections and benefits. We’ve come a long…