A Framework For A Creative Career

This is not advice on writing a Linkedin profile or choosing a platform for your portfolio. With nearly 30 years across marketing in creative and strategy roles, what I can share is the strategic toolkit for how to market and present yourself.

There are eight components. While each may have a distinct role at different points and for different objectives, one should understand them all-and how they work together-to build a creative career.

Framework for a Creative Career. Created by Mat Zucker and Stephen D’Urzo